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National Underwear Day is officially upon us, but one lingerie monstrosity is completely baffling our brains.

Behold the Bluebella ‘Unwrap Me’ Body Bow, a giant satin sash designed to be tied around the body for, we’re guessing, seduction purposes.

Sold on ASOS for £16, the ribbon comes in three different colours and essentially turns the wearer into a giant human present.

ASOS

But why?

ASOS

Just, why?

ASOS

Please no.

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